Hotel Shocard Broadway, Times Square

I was able to check in a teeny early, since Jasmine took pity on this redeye flight passenger. This was a small boutique hotel, like if you're walking by and you blink, you'll miss it. BUT you can't beat that location. It's in the middle of everything. And when it comes to the sleep quality, I slept very well considering there's a siren going off every 2 seconds in the area. I rarely heard other neighbors and the housekeeping respected my do not disturb sign. The TV had decent stations, and the internet signal was strong. The water in the shower comes out HOT!! And there's a mini fridge which kept my waters and leftover Junior's cheesecake nice and chilled.· My room was very small, which is fine for one person, but 2 may be a bit crowded. The AC works but is LOUD!! The room was decent and clean, but I wish the hotel had a teeny more decor...like...for example....framed showcards on the walls. Like those nice signed ones where they raise money for Broadway cares/Equity fights AIDS. It's called Hotel Shocard, so why not? Everything about this hotel is small. The lobby is just a counter, the hallways and elevator are small (no key card needed, even though there's a thing for it in there), but I'm small so I was ok with it. My little room grew on me and became my little quiet sanctuary after barely escaping the craziness of Times Square. It's comfortable, cozy, and I was sad to leave. I'd love to stay here again.

The pro's are: location, right across the street is the entrance of the subway. Room and bathroom was small but has a good and nice layout Friendly staff The con's are: No coffee/teamaker in the room (and they promissed to get a cettle for me but that never came) Curtains were 30 cm. too short Lounge/breakfast room is not very cosy They start early with the cleaning of the rooms so make sure that you hang out the Do not disturb sign

We booked this hotel sight unseen last min based on reviews after arriving in New York. 3 nights was quoted at $1100 which included taxes. When we got there we were sorely disappointed at the rundown appearance. Our room was loud and our window overlooked a roof top with some machinery on it that was making noise. We requested another room, which was the size of a closet. Seeing what the options were, we clearly did not want to stay here three nights. We were told that the one night rate was over $500 and that we will be stuck paying the one night fee if we canceled the reservation and didn’t stay there at all so we were stuck. The only positive was that the room was clean. When trying to get ice which we were told would come right up, we waited over an hour, made multiple calls and then were told that the person was painting and ice wouldn’t be available for several hours. Staff was rude and unresponsive. The price we paid was outrageous for the dodgy accommodations. We highly DO NOT RECOMMEND. Other options in the area of Times Square for less prices, service when needed, and views. Do your homework.

The room was small but it’s NYC so that’s expected. The bed was comfortable, shower was hot and staff was great. The best thing about this hotel is the location. It’s 1 block off Times Square so it’s quiet but extremely convenient. The theaters are all walking distance. The subway stop is across the street. I would absolutely recommend this hotel and will be staying here for my next trip to NYC

I checked into Hotel Shocard today & planned to stay for 5 nights. Location is great but when we returned from dinner, the entire 2nd floor smelled of ****. The smell permeated into our room. I’ve called front desk & asked Alonzo if we can change our room but was told there isn’t a room available. The windows in our room can’t he opened & we can’t air out the smell of ****. This is not only a health hazard but it’s also a fire hazard. So, so disappointing!!!

We stayed here for five days and the location is perfect for exploring. Having caught the Air Train and subway to NYC, the hotel was a few minutes walk from the station. Right next to Times Square but without hearing the noise that comes with it. There is currently no restaurant or bar at the hotel, however you are right next to hundreds of places to visit. The check in was quick and staff were friendly and helpful throughout. We stayed on the third floor, with our room at the end of the corridor. The rooms are small but they have everything you need, such as safe, hairdryer, toiletries, water and fridge. There are no tea making facilities but you can get complimentary tea/coffee near reception if you want to. The rooms were clean and the bed was very comfortable. The only gripes we had were the constant smell of cooking oil in the room (and corridor), which must have been blowing from somewhere nearby. The second was a mechanical fan noise outside the bedroom window, which ran 24/7. Clearly outside of the hotels control but something to be aware of. We enjoyed our stay here and would recommend it if visiting New York.

Location. Location. Location. Doesn’t get much better than this at this price point. Located within sight of Times Square and 42nd Street, this proved to be the ideal place for the two of us on our holiday in New York. The start of our stay wasn’t great. No hot water, fridge didn’t work. We were moved to another room. This time fridge didn’t work and the noise from the air conditioner was overwhelming. Third time lucky, we settled into a comfy room on the 3rd floor. A big thank you to Mimi for being an excellent host and making sure we were comfortable and settled. The rooms although not spacious, were very clean and had all the amenities we required. Plus the room was very, very quiet. Each room comes with a bar fridge, ironing board, hair dryer, basic toiletries, safe, air conditioner, phone and plenty of power points for charging phones etc. Another big shout out to Franklin who was always there to help us and is such an amiable and friendly host. On one side of the hotel is a great place to dine and have a drink Gleason’s. On the other side Billy Crystal was performing. Buses on 7th Avenue only 60m away take you south of Manhattan. Buses on 6th Avenue only 150m away take you to Uptown. Would recommend Hotel Shocard.

Disclaimer: I booked via Hotwire, not knowing which hotel I would receive. Pros: The proximity to Times Square is amazing - literally about a 2-3 min walk. The beds were very comfortable and the room stayed cool. They offer discounted overnight parking ($40) at a structure about 1-2 blocks away. They also offered tickets to use at one of the local convenience stands for a free hotdog or panini bread. The hotel was clean the staff was friendly. From 9pm-7am you can only access the hotel with a room key. The shower was phenomenal! Fridge in room. Cons: The rooms are extremely small and dark. I took a shower with the bathroom door open and the entire room was filled with steam to the point that it set off the smoke alarm. The hotel has 50-60s style decor. The accent wall looked like paneling with holes in it. The bedding was a bit low to the ground. We were on the second floor so we were facing a brick wall. However, when we moved the blind there was lots of garbage outside the window. My daughters said there was a used condom outside their window. SN: Be sure you get a sticker from the front desk before picking up your car or you won’t receive the discount. We ended up paying $63 for the first night. We were not told that we needed one by the young lady that checked us in (she was extremely nice but new). However, we mentioned it as a reminder when checking out - explaining what happened - and they removed one of the daily convenience fees which evened us out. My husband and I didn’t mind it as we had been to NY before and stayed at the Marriott Marquis. We knew we would only be in the room to sleep. However, it was our girls (teenagers) first time and I would’ve preferred them to have a nicer room. Overall, I recommend it if you don’t mind the cons listed above and don’t plan to be in the room much.